Online magazine sites, social media professionals and magazine editors are some of the best at creating powerful headlines. After all, with all of the media that we run into on a daily basis, through our feeds, newspapers and magazines must be powerful enough to get us out of our daily endeavors, to take action.
Creating Powerful Headlines
In the online world headlines might be argued that they are even more important than print media due to the deluge of material, yet they often come last when we are writing new pages of content for our blogs and web pages. At least in blog posts, you are forced to put a title on your page, sometimes website pages are left without a good headline and that means they will be left without readers.
Creating eye catching, jaw dropping, headlines will take time and practice, but mastering this art is a sure fire way to have floods of traffic knocking at your door. Instead of wondering how to magically come up with these powerful headlines, let’s take a look at two different types of headlines that are known to grab someone’s attention.
Shock and Awe
Being a little over the top is a good thing. This doesn’t mean you have to be vulgar, it just means you need to challenge the “norm”. One of the best ways to do this is to relate seemingly unrelated aspects. For example: “What Rambo Can Teach Us About SEO”. Rambo has no reason to teach us anything about Search Engine Optimization, but it is a little shocking to think he might have some advice so you want to click and learn more. Be careful not to over use the shock and awe headlines because they will lose their effect quickly if you run them every day.
Lists
Lists are winners because the reader can already picture a path to success. Lists quickly rise to popularity all across the web, especially in the social media websites. The list headline needs to be thought provoking as well so take some time. Cosmopolitan Magazine is famous for headlines and lists. Take one of their headlines: “The 22 Best Relationship Tips Ever”, it just draws you in to see if you are missing out on some of the best tips to keep your relationship going.
Taking time to write a powerful headline will bring you traffic, get visitors subscribing to your Blog, and even help you increase your rankings in the search engines. It can seem like a small task, but that small task pays huge dividends.